Thursday, July 11, 2024

Le Serveur

Yes, the rumors are true: Ridley Scott started out directing TV commercials for Dim Lingerie in 1977. Lasting barely 40 seconds from start to finish, "Le Serveur" became one of the most influential campaigns in advertising history due to its exquisite visuals, subtle lighting and understated sense of humor. Viewed in retrospect, we can infer the reason behind Sigourney Weaver's gratuitous striptease at the end of Alien two years later.

File:Dim1977A.jpg

https://www.youtube.com/watch?v=TzDXhcvZtYU

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